33 Essential AI Tools for Small Businesses

April 30, 2024, . open book19 minutes read

Unbelievably, American computer scientist John McCarthy first used the phrase “artificial intelligence” (AI) in 1956 at the inaugural AI conference.

In 2024, artificial intelligence (AI), powered by potent machine learning algorithms, is a hot topic in this fascinating new era. Artificial Intelligence has evolved from a techie jargon to an actual life-changing technology. You don’t want to fall behind as more startups and small companies use AI technology to fuel their expansion and success. 

We have the top AI solutions for startups and small businesses that may help you optimize and streamline your operations and workflow. So in the next section, we will be exploring the essential AI tools for small businesses on the market today that will not only get the job done but also boost the efficiency and profitability of your business!

1. Lavender.ai

lavender ai

AI tools can assist small businesses in producing content that surpasses algorithmic search results and connects with the audience. One such tool is Lavender.ai, which enhances the efficacy of its written material through machine learning techniques and natural language processing (NLP). Additionally, it evaluates the content engagement, coherence, and clarity and makes recommendations based on those findings.

It mostly aids in producing email copies and encouraging responses more quickly. Managers can also draft social media posts, blog entries, and product descriptions.

AI has the potential to completely alter the content marketing landscape!

Key Features

  • Provides data-backed insights
  • Integration with known CMS like WordPress and HubSpot
  • Content Optimization
  • Corrects Email copies
  • Content optimization

2. Click Up

clickup - Essential AI Tools for Small Businesses

ClickUp is another essential AI tool for small businesses cloud-based project management tool made to facilitate work planning, organization, cooperation, and communication for both individuals and groups. An AI writing assistance is now available across the ClickUp platform. Whether developing new activities, composing marketing content, organizing events, or creating and editing ClickUp Docs, witness the wonders of AI in action!

Key Features

  • Summarize long-form content
  • Brainstorm new ideas
  • Generate outlines, and complete first drafts
  • Connect external apps via ClickUp’s API(Slack, HubSpot, Zoom, Zapier, Calendly and more)
  • Restructure and visualize ideas with ClickUp Mind Maps
  • Set up no-code automations for repetitive tasks

3. Dialpad Ai

dialpad ai features

With just one user-friendly workplace, Dialpad is an AI-powered customer intelligence platform that provides video meetings, messaging, calling, and contact center services. Additionally, because everything is hosted on the cloud, there are no longer any hardware or maintenance expenses related to traditional on-premises business communication and contact center software. Dialpad combines messaging, video conferencing, and phone system software into one convenient tool for small businesses, that previously had to rely on disparate apps for each type of communication.

Furthermore, Dialpad AI offers real-time transcription, which removes the need for note-taking during calls so you can concentrate on the actual conversation.

Key Features

  • Ai Voice
  • Resolve requests faster with in-the-moment coaching.
  • Track real-time agent performance with Ai Coaching Hub.
  • Monitor live customer sentiment across all contact centers.
  • Get AI-generated CSAT scores across 100% of customer calls.
  • Works across multiple devices
  • Unlimited domestic calling
  • Business phone number
  • Host up to 1,000 people in video meetings

4. ChatGPT

chatgpt prompt - Essential AI Tools for Small Businesses

At least as far as public recognition goes, ChatGPT is the instrument that ignited the generative AI revolution. Its limitless capacity to respond to a wide range of requests and questions in natural language, together with the answers themselves, is what gives it its strength. Some of OpenAI’s other capabilities, such as prompt-based image production and more targeted research, are included in the most recent version of GPT4.

Key Features

  • Content creation
  • Answering questions
  • Translation
  • Code Assistant
  • Research
  • Summarize long documents
  • Basic math operations
  • Natural language generation
  • General Research

5. DALL-E 3

open art image creation

For ChatGPT Plus or Enterprise users, OpenAI has developed a language model called DALL-E 3, which is intended for image creation. Businesses and independent individuals alike frequently utilize this AI business solution to expedite the creation of visuals. All users have to do is type a text prompt; the solution converts it into a picture.

It is also possible to sell images made with DALL-E 3 without asking OpenAI for permission. Having stated that requests aiming to produce an image in the manner of a living artist will be turned down by DALL-E 3.

dall-e3 - Essential AI Tools for Small Businesses

Key Features

  • Generate images from text
  • Available with a ChatGPT Plus or Enterprise subscription
  • DALL-E 3 API
  • Choose between different image sizes
  • Adjust the level of quality from Standard to HD

6. Zoho Zia

Zoho Zia

An AI-powered sales team assistance for startups and small businesses is called Zoho Zia. It is among the best artificial intelligence solutions for sales departmental business activities. Zia assists your company’s sales force with document writing, lead management automation, increasing sales, and client data collection. Additionally, the AI-powered assistant facilitates a smooth interface with the business’s emails, social media accounts, and website. Providing the necessary support and reacting to client inquiries is made easier with flexible integration.

The tools that Zoho Zia offers to assist new and small business owners in managing calendars and other features are yet another noteworthy aspect.

Key Features

  • AI Assistants
  • AI Audio Editors
  • AI Content Detection
  • AI Email Writers
  • AI Sales Assistant
  • AI Text Generators
  • AI Tools
  • AI Voice Changers
  • AI Writing
  • Audio Editing
  • Auto Dialer
  • ChatGPT Apps
  • Conversation Intelligence
  • Conversational AI
  • Conversational Commerce
  • Conversational Marketing
  • Digital Audio Workstations (DAW)
  • Digital Human
  • Email marketing
  • Lead Capture
  • Life Sciences
  • LinkedIn Automation
  • Live Chat
  • Market Intelligence
  • Quoting
  • Reputation Management
  • Sales Acceleration
  • Sales Analytics
  • Sales Coaching
  • Sales Enablement
  • Sales Engagement
  • Sales Intelligence
  • Sales Performance Management
  • Sentiment Analysis
  • Shopping Cart
  • Social media management
  • Vocal Removers
  • Voice Cloning

7. MarketMuse

marketmuse - Essential AI Tools for Small Businesses

Content audits that once took hours or even days can now be automated with the help of MarketMuse. It highlights what is and is not working and further eliminates subjectivity!

With page-level, site-level, and SERP insights at your fingertips, it facilitates the rapid creation of content planning. By knowing which topics to include depending on the ranking complexity, marketers may also become experts on the subject and take ownership of it.

Key Features

  • On page optimization
  • Domain analysis
  • Automated ROI and traffic projections
  • Content inventories and research workflows
  • AI-generated content briefs at scale

8. Bricabrac


Developing apps no longer requires extensive coding knowledge. Therefore, you may use Bricabrac to create unique apps for your company rather than paying costly developers who would take a long time. Bricabrac is a low-code/no-code platform that enables you to turn your creative app concepts into working online applications by transforming your text inputs.

Key Features

  • A time-saving and cost-effective AI tool
  • Unlimited free web app hosting
  • Export your app in JS, HTML and CSS
  • An intuitive drag-and-drop editor
  • Build functional applications

9. JasperAI

JasperAI - Essential AI Tools for Small Businesses

Using OpenAI’s ChatGPT-3 and ChatGPT-4 technology, Jasper is an AI-powered writing helper that creates excellent material for particular formats while adhering to strict guidelines. It’s ideal for teams in need of a little additional copywriting or content writing assistance, as well as bloggers and content marketers.

Jasper’s ability to quickly pick up on your brand’s distinct voice is one of its best qualities. It can review your team’s style guide, website, and other materials before writing or revising fresh content to ensure that everything your team creates is consistently on brand.

Key Features

  • Chat
  • Content creation
  • SEO
  • Plagiarism checker
  • Custom templates
  • Brand voices
  • Create and manage campaigns
  • Customer support
  • Email Generator

10. Notion AI

Notion AI - Essential AI Tools for Small Businesses

AI capabilities have been added to the Notion workplace tool package, which can assist workers in maintaining productivity. It may assist customers to search the databases of their companies, provide writing tips, create summaries, and much more. The AI technology’s direct integration with the Notion suite, as opposed to its standalone nature, contributes to its value proposition.

Key Features

  • Collaboration
  • Management and planning
  • Documentation

11. Pictory


For many organizations looking to boost lead generation, enhance customer interaction, and raise brand awareness, video content has become essential. As a result, Pictory has emerged as one of the most well-liked AI video creation and editing tools. All you have to do to utilize it is enter a screenplay and choose a template; the program will take care of creating the video for you.

This involves creating background videos to accompany your narration or creating background music and a voice generated by artificial intelligence. After the film is in draft form, you can modify it further by adding or removing scenes and videos to incorporate footage from an extensive collection that contains over 3 million clips.

Key Features

  • Choose between different AI voice
  • Convert blog posts into video
  • Create videos from scripts
  • Automatically take excerpts

12. Motion

motion ai - Essential AI Tools for Small Businesses

AI solutions like Motion can also help small business owners determine the best timetable for their everyday responsibilities. One of the most straightforward AI solutions for companies that aids in scheduling automation is Motion. In addition to doing daily planning, it uses AI and machine learning techniques to create precise to-do lists. By taking into account several aspects including working hours, average task time, meetings, and deadlines, the AI tool assists in automatic day planning.

Motion’s ability to schedule meetings without interfering with your other obligations is one of its most intriguing features. With its potential to increase productivity and save you time, Motion can be a great addition to your company’s AI toolkit.

Key Features

  • Applications Engineering
  • Machine + Motion
  • Robotics
  • Vision Inspection
  • Mechatronics
  • Light Systems Integration
  • Safety + Sensing
  • Custom Engineering
  • Automation + Process
  • Building + Facilities
  • Panel Builds

13. Upmetrics


For startups and small business owners, Upmetrics is a cutting-edge, AI-powered solution for business planning. Its sophisticated and cutting-edge AI-powered features make the process of company planning easier for modern entrepreneurs.

Your team may simply collaborate and work on your business plan from anywhere in the world because it’s a cloud-based tool. Access to a collection of more than 400 sample business plans as well as other features comes with the Upmetrics subscription, which makes it simpler to begin and write your plan’s initial draft.

Key Features

  • Business resources, video tutorials, and guides.
  • Library of tools for business planning
  • AI business plan assistant
  • AI-powered financial forecasting
  • AI-powered pitch deck creation

14. Tome

Tome - Essential AI Tools for Small Businesses

If you’ve ever made a slide deck, you are aware of how difficult and time-consuming the process can be. Tome can create captivating and interesting outlines, stories, and presentations for your intended audience with just a text prompt.

Key Features

  • Collaborating features
  • Create a complete presentation
  • Personalize template
  • Convert documents into presentations
  • Embed live pages of any website or apps like Figma, Airtable

15. Seventh Sense

Seventh Sense

This artificial intelligence platform, Seventh Sense was created to assist companies in optimizing their email marketing efforts. This could be an excellent product to use if your team is currently using Marketo or HubSpot, as it is expressly meant to be used in combination with those platforms.

The goal of every feature offered by Seventh Sense is to increase the efficacy of email marketing campaigns for every individual recipient. To do this, delivery schedules are adapted—at scale—to each recipient’s ideal engagement window, which includes their desired frequency.

Key Features

  • A/B Testing. Test multiple versions of emails, forms, content, or other campaign elements to gauge which is more effective.
  • Campaign Analytics
  • Campaign Scheduling
  • Contact Management
  • Customer Segmentation
  • Drip Campaigns
  • Email Tracking
  • Event-Triggered Actions

16. Bing AI

Bing AI - Essential AI Tools for Small Businesses

If somehow you think that ChatGPT is not a good start for your business, an alternative solution is Bing AI. Through a strong partnership with OpenAI, Microsoft not only runs many AI tools but also has access to ChatGPT and associated products. Its Bing AI integration combines ChatGPT 4 and its Copilot assistant system with its search engine. Additionally, Copilot has native interaction with other technologies, such as the Microsoft Office 365 suite.

Key Features

  • Web search capabilities
  • Real-time information retrieval
  • Visual search capability
  • Multimodal processing

17. Plus AI

Plus AI

A virtual assistant Plus AI is capable of creating personalized Google Slides presentations. Using a virtual assistant, you can remix an old slide into a new format, change on-page copy, and add new information to slides using a collection of presentation themes and presets.

To control the tone of the material that the AI helper creates, you may also enter instructions for a bespoke writing style. Creating a unique AI model trained on your slide library or creating unique Google Slides and PowerPoint integrations are more options.

Key Features

  • Integrations for PowerPoint and Google Slides
  • Choose from multiple presentation templates
  • Generate Google Slides presentations with AI
  • Rewrite or remix existing slides
  • Add custom logos, fonts, and colors
  • Generate Google Slides presentations

18. Otter AI

Otter AI - Essential AI Tools for Small Businesses

This meeting assistant Otter AI is also included in the list of artificial intelligence tools for startups and small businesses. Conversation recording, user interview transcription, and audio recording are all made easier with Otter AI. It is a free artificial intelligence solution for businesses that offer good meeting value. To make the most of your business meetings, Otter AI can assist with taking notes and producing summaries in a matter of seconds.

To guarantee automated meeting recording on Microsoft Teams, Zoom, and Google Meet, Otter AI provides flexible integration options with both Google and Microsoft Calendar. To keep users informed of everything discussed in meetings, the AI tool can produce real-time conference summaries.

Key Features

  • Add Takeaways to your conversations.
  • Tag your speakers for Otter to identify in future conversations.
  • Edit your conversation.
  • Share conversations with Channels.
  • Organize your conversations into folders.
  • Easy to use across devices

19. Phrasee


This AI-powered application creates subject lines, body content, and other email marketing campaign components using machine learning algorithms and natural language production. With Phrasee, small businesses can tweak email copy to increase engagement rates.

Key Features

  • Automated Experimentation – A/B/N Testing
  • Dynamic Optimization (for email, push and SMS)
  • Drives more clicks and conversions
  • Language insights and performance reporting

20. Lumen5

Lumen5 - Essential AI Tools for Small Businesses

With Lumen5, you can easily produce brief and captivating films for marketing, education, journalism, or entertainment from scratch or by turning written content into a video. Lumen5 is an AI-powered video creation tool. If you are not an expert in video editing and do not have the funds to employ one, this is a useful tool. To enhance the finished video output, you also have access to integrated editing tools.

Key Features

  • Automatically generate captions for videos
  • Many customizable video templates
  • Wide selection of stock photos, music, and video clips
  • Create videos in a few minutes
  • Video resolution up to 1080p
  • Intuitive drag-and-drop interface

21. Flick


For Instagram, Facebook, LinkedIn, and TikTok, Flick is a comprehensive scheduling, hashtag, and analytics solution in one package. Small business owners and marketing teams would find it ideal since it streamlines the process of growing and managing accounts.

Flick is a social media management tool with a built-in AI marketing assistant that streamlines the process of coming up with new content ideas, creating fresh posts, and condensing lengthy content into short social media captions.

Key Features

  • Hashtag Search
  • Hashtag Collections
  • Instagram Analytics Reports
  • Hashtag Tracking
  • Instagram Feed Planner
  • Post Scheduling
  • AI Social Assistant (Beta)

22. Google Analytics AI tools

Google Analytics AI tools - Essential AI Tools for Small Businesses

Marketing teams use Google Analytics extensively as it is the industry standard for analyzing customer data. The suite now incorporates AI elements that are built on Google’s own technology and are intended to give users insights into their audiences and produce predictive analytics results.

Key Features

  • Predictive Analytics for Effective Remarketing
  • Anomaly Detection for Proactive Marketing Adjustments
  • Smarter Insights for Data-Driven Decision-Making
  • Enhanced Audience Segmentation and Personalization

23. Clara


Clara is another conversationally intelligent virtual assistant who can set up meetings on her own. Clara has the potential to be a very useful AI tool for companies, helping with arranging meetings and corporate communication. Clara can be used by adding the assistant to an email thread, after which it will set up a meeting on your behalf. Taking care of follow-up emails falls under this.

This eliminates the need for you to schedule meetings both in person and virtually and saves you the hassle of back and forth. You can give Clara instructions in natural language to reschedule or cancel a meeting and assign it a unique email signature and job title.

Key Features

  • Add users to the list of approved contacts
  • Add Clara to email threats
  • Schedule meetings with AI
  • Clara reschedule or cancel emails

24. Murf

Murf - Essential AI Tools for Small Businesses

AI-driven video production tools are valuable resources for startups and small enterprises. It’s also crucial to remember that voiceovers enhance the effectiveness of corporate films in terms of viewer engagement and outcomes. With the ability to provide lifelike voiceovers, Murf is one of the best AI tools for making commercial videos.

Murf’s text-to-speech capability and voice cloning capabilities guarantee that it can accurately express human emotions through language. The application allows entrepreneurs of small businesses and startups to add expert voiceovers to explainer, marketing, and advertising videos.

Key Features

  • Wide range of natural-sounding AI voices in different languages and accents.
  • Collaborative Workspace
  • 8000+ Licensed Soundtracks
  • AI Voice Changer
  • Collaborative Workspace
  • Multilingual Support
  • Commercial Usage Rights

25. InsideSales


This is a sales acceleration tool driven by AI that categorizes leads using predictive analytics. Numerous parts of the sales process, including lead prioritization, email follow-up, and appointment scheduling, can be automated with InsideSales.

Key Features

  • Analyzes customer data
  • Provides real-time insights
  • Identifies promising leads
  • Effective messaging
  • Focuses upon building relationships and closing deals

26. GrammarlyGO

GrammarlyGO - Essential AI Tools for Small Businesses

Grammarly is a personal writing tool that makes sure all of your writing is free of grammatical, punctuation, and spelling mistakes. Additionally, you may brainstorm content ideas, create outlines and drafts, and edit your previous material using your own text prompt or any of Grammarly’s suggested ones with the new AI-powered GrammarlyGO.

Key Features

  • Used in external desktops and web-based apps
  • Create drafts in a matter of seconds
  • Customize your unique content voice
  • Built-in plagiarism detector 

27. 6sense


6sense is an AI-driven technology for lead capture that assists companies in locating leads conducting “stealth mode” internet research. By locating new customers early in the purchasing process, when they are less likely to be caught by conventional lead-capture systems, it seeks to increase sales funnels.

A plethora of AI-driven tools powered by 6sense are available to assist sales and marketing teams. These consist of pipeline intelligence, AI email assistants, demand-generating tools, and RevOps management.

Key Features

  • A/B Testing
  • AI/Machine Learning
  • B2B Lead Generation
  • CRM
  • Campaign Personalization
  • Campaign Tracking
  • Customer Journey Mapping
  • Customer Profiles

28. Xero

Xero - Essential AI Tools for Small Businesses

One area where AI integration can help businesses become quicker and more decisive is in accounting, where automated procedures can replace labor-intensive manual work. AI has been included by the software platform Xero in several tasks, such as accounts payable, analytics, coding, reconciliation, and scanning. The purpose of the AI features is to enhance the skills of human bookkeepers and accountants.

Key Features

  • Manage fixed assets
  • Accounting dashboard
  • See future cash flow, check the financial health and track metrics.
  • Manage Sales tax
  • Create professional online estimates and quotes
  • Multi-currency accounting
  • Online invoicing

29. Speechify


With Speechify, you can turn written text, word documents, and PDF files into speech using text-to-speech (TTS) technology. Users can select from a library of more than 100 voices, including well-known voices like Snoop Dogg and Gwyneth Paltrow, and can even specify the speed at which the voice will read textual content.

Additionally, the program has an image-to-speech feature that lets you input an image and uses optical character recognition (OCR) to read it aloud to you.

The organization’s website offers a web-based text editor that you can use, in addition to a Google Chrome Extension, web apps for iOS, Mac desktop apps, Android, and iOS devices.

Key Features

  • Convert text to speech by entering natural language
  • Drag and drop PDF and Word files
  • Modifier reading speed
  • Select from over 100 different voices
  • It supports over 30 languages and accents
  • Available on Chrome, iOS, Android, Edge, and Mac,

30. Timely

Timely - Essential AI Tools for Small Businesses

Another recurring themes in small business and startup operating models across the globe is remote work. Remote work has brought forth numerous opportunities to change the workplace, but it has also presented some difficulties. One of the suggested AI solutions for startups that are time management-focused is Timely.

With the use of connectivity with programs like Microsoft Teams, Slack, Gmail, and others, it could be possible to monitor how your employees spend their online time. It’s interesting to note that Grant Thornton is among the well-known instances of large companies using Timely to increase productivity.

Key Features

  • Automatic time tracking
  • AI timesheets
  • Idle detection
  • Location tracking
  • Manual timer
  • Planned time
  • Bulk editing

31. Sniper AI

Sniper AI

AI-driven HR management solutions save time and money for small firms by automating HR chores and providing insightful data on performance indicators, employee satisfaction, and engagement levels. Interview scheduling, candidate selection, and resume screening are made easier by natural language processing.

One such recruitment tool is Sniper AI, which compares resumes from candidates with job descriptions using machine learning. It guarantees accuracy and quickness to display the top-ranked match!

The applicant tracking systems currently in place are integrated with Sniper AI. It speeds up the hiring process by 35% while guaranteeing a <0% drop-off rate, according to G2. This significantly lowers the hiring costs (from 15% to 35%).

Key Features

  • Reduce hiring costs and time
  • Improves recruiter productivity
  • Advanced Reporting
  • Real-time alerts

32. SecondBrain

secondbrain - Essential AI Tools for Small Businesses

With the help of SecondBrain an AI platform, you can build ChatGPT-like bots that are knowledgeable about your company. Documents ending in.pdf,.txt, or website URLs can be used to educate your bot. After that, you can integrate your recently trained chatbot on your website to assist users in real time by responding to their questions regarding your company.

Key Features

  • Create multiple bots
  • Chatbot can be trained with data from 90+ languages
  • Train new chatbot
  • Embed Chatbot on websites
  • Chatbots quickly and accurately respond

33. Clari


Clari is a powerful tool devoted to increasing income predictability. It is made especially for sales teams and sales representatives, with a strong emphasis on leveraging AI-powered features to increase data quality, stop revenue leakage, and collect revenue signals.

Among its best features are Inspect, which finds new opportunities and possible hazards in current accounts, and auto-capture, which automatically recognizes and records significant moments and signals in talks with clients.

Key Features

  • Data Quality & Autocapture
  • Sales Engagement & Prospecting
  • Conversation Intelligence & Coaching
  • Opportunity Management & Inspection
  • Buyer Collaboration & Mutual Action Plans
  • Forecasting & Pipeline Management

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